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To minimise styling-induced damage and fading in coloured hair, Braun developed the premium Colour Saver technology and integrated it in our Satin Hair 7 Colour range. A heat regulation system ensures the perfect level of heat for your hair type, reducing fading and keeping your colour glossy and rich for longer. If you love your coloured hair but hate the damage and colour fade that heat styling can cause, you can feel confident in the knowledge that Braun loves it as much as you do. Braun styling tools are so great, they're even recommended by Wella Professionals colour experts.
Coloured hair is more delicate than natural hair and needs to be protected in a special way. It's more porous and prone to colour fade and dry out, which can lead to lifeless, dull-looking hair. Coloured hair has special needs. If the colour fades and loses brilliance too quickly, women often believe this is caused by frequent washing, UV rays and chlorinated water. But, there is another hidden cause for the loss of rich colour: heat.
Excessive heat is dangerous to all hair, but coloured hair is even more susceptible to heat damage during hairstyling. Tests conducted by Braun's hair experts show that coloured hair is even more sensitive to heat than untreated hair and that temperatures above 180 degrees can cause significant damage. Braun's Satin Hair 7 colour styling tools are different. Colour-appropriate temperatures and a personalised temperature selection make it easy for you to choose the setting that's right for your hair. Don't choose between great colour and great style - choose Braun and get both!
Tests show that even freshly coloured hair experiences colour fade after only five cycles of washing and styling at temperatures above 180°C. That's because the tiny pigment molecules that create shine are not designed to withstand very high temperatures. If your hair gets too hot the pigments start to lose their colour power. As a result, your gorgeous shade fades fast. With Braun Satin Hair 7 Colour styling tools, you can be sure styling will be gentle on your colour, so you can enjoy luminous shine for longer.
*Colour Saver Technology at medium setting (normal hair) vs. 230° C straightener at highest setting; after 5 treatments.